NewsPim reported that IU attended the photo wall event for New Balance’s 26FW Flying 77 Goose Down pop-up at the brand’s Seongsu store in Seoul on October 22, 2026.
The original report confirms her appearance and poses at the brand event, focusing on the public photo-wall schedule and images.
This is media coverage, not an official IU or EDAM announcement. IU NOW does not extend the report into unsupported private-life claims or speculation.